Wednesday, March 29, 2023
  • Home
  • About Us
  • Contact Us
  • Privacy Policy
  • Disclaimer
  • Term & Condition
SEO Tools
Get leads. Get sales. Get growing.
  • Home
  • Free SEO Tools
  • Search Engine Optimization
  • Digital Marketing
  • Marketing Strategy
  • Affiliate Marketing
  • SEO Tools
No Result
View All Result
SEO Tools
  • Home
  • Free SEO Tools
  • Search Engine Optimization
  • Digital Marketing
  • Marketing Strategy
  • Affiliate Marketing
  • SEO Tools
No Result
View All Result
SEO Tools
No Result
View All Result
Home Digital Marketing Email Marketing

12 Essential Skills and Online Courses for E-Commerce Professionals

Admin by Admin
September 26, 2022
in Email Marketing
0
12 Essential Skills and Online Courses for E-Commerce Professionals
585
SHARES
3.2k
VIEWS
Share on FacebookShare on Twitter

[ad_1]

The retail e-commerce industry shows no sign of slowing down as online shopping becomes even more convenient. According to Statista, the industry is projected to grow by as much as 50 percent in the coming years.


If you want to explore the possibilities in e-commerce job roles, then it’s time to invest in some skills. Here are some important skills for e-commerce professionals.


1. Copywriting

Flatlay Workspace with white background, notebook, book and Storyteller Sticker

Copywriting is writing for the purpose of selling. Purposeful copywriting increases brand awareness and creates powerful calls to action. When done right, it can broaden your customer base and build customer loyalty.

Copywriting is not creative writing, although your creative writing chops can help. It requires a bit of practice to create persuasive copy, which should be free of unnecessary flourishes. As pioneer advertising executive Leo Burnett said, “Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.”

Online Copywriting Course: The Art of Storytelling for Freelancers and Creators is one of the best-selling courses on Domestika. Created by Sun Yi, the founder of award-winning digital branding and marketing agency Night Owls, the course goes through writing techniques that grab your audience’s attention from the get-go.

2. Business Communications

Business communication skills help you effectively communicate with different types of people within or outside your business. This skill encompasses email, instant messaging, formal letters, business presentations, and many others. If you want to build strong relationships with your suppliers and staff, add this to your list of essential skills to learn.

Online Business Communications Course: edX offers Business Communications facilitated by Marlisse Silver Sweeney, a lecturer at UBC Sauder School of Business. Pay $150.00 for unlimited access, but you can also enroll for the free audit track, which gives you six weeks of access.

3. Accounting

Calculator on top of paper with investment data

Any kind of business requires accounting skills to keep track of profits and expenses. Learning accounting skills will also make tax filing a less tedious process. For a start, you can invest in book-keeping software for small businesses and freelancers. But while these tools will help you, you’ll still need to make sense of the numbers.

Online Accounting Course: Coursera’s Financial Accounting Fundamentals by the University of Virginia teaches you how to record your transactions in journals, prepare financial statements, and analyze your business’s financial health.

4. Project Management

Project management skills help you effectively plan and execute your e-commerce project. For example, if you want to design a website for your business, you might want to start a Gantt chart to help you manage the tasks for the project. Get to know the best types of project management reports and methods, so you can choose the one that suits your needs.

Online Project Management Course: This Google Project Management from Coursera promises to teach you the basics of project management in less than six months, even if you have no skills or experience.

5. Graphic Design

Graphic designer working on a Macbook laptop using a trackpad, color charts and markers

Today’s generation has become increasingly visual, interacting primarily through photos, videos, and emojis. Even an excellent copy will fall flat if it’s paired with poor graphic design.

If you’re just starting out in graphic design, there are some essential graphic design terms you need to know. These terms will also come in handy when collaborating with a graphic designer for your e-commerce business. If the vocabulary sounds Greek to you, try learning the basics from an online course.

Online Graphic Design Course: Design@Work markets its course for business owners who need a few design skills. Learn how to make business cards, brochures, and other templates using Adobe InDesign.

SMM helps you develop a clear-cut strategy to engage your audience through popular social media channels. You don’t need to be on all channels, but it’s recommended to use the ones occupied by your target customers. Any e-commerce business that wants to thrive needs to step up its social media game, and that’s where an online course will come in handy.

Online Social Media Course: Acadium’s free Social Media Marketing course covers 35 beginner-friendly lessons on social media, most used by businesses today.

7. Customer Service

Three customer support representatives with headsets

If you survey job boards, you’ll see that customer service professionals are very much in demand today. Salesforce research shows that buyers value customer experience as much as product quality, which is why it makes sense for businesses to place emphasis on this skill.

Online Customer Service Course: This high-rated Customer Service Training from goskills contains 22 practical lessons that you can access for free for seven days.

8. Search Engine Optimization

The goal of SEO is for your site to turn up on the first page of search engines, making it a crucial part of your business’s content strategy. The reality is, most people rarely click the second page of their search query, which is why you need SEO. Organic, authentic, and quality content can be paired up with SEO to produce killer copy that ranks on Google.

Online SEO Course: Improve SEO for your Ecommerce Site by LinkedIn learning will help you optimize your product page and build brand authority on search engines.

9. Email Marketing

Close Up of Safari Browser with Gmail Open

A successful email marketing campaign needs a well-crafted message. Email marketing is a low-cost way to increase your sales and promote your brand. Thus, writers who are adept with tools such as MailChimp are valuable to any e-commerce business that wants to engage and nurture its clients.

Online Email Marketing Course: Hubspot’s Email Marketing Certification Course is a free online training that helps you understand the basics of email marketing and create high-performing emails.

Google Ads is the undisputed authority when it comes to pay-per-click marketing. Google’s paid online advertising program generates revenue when advertisers pay per click or impression on an ad. Internet Live Stats reports that Google receives 3.5 billion searches per day, which makes it one of the best platforms to promote your business.

Google Ads Online Course: Learn how to develop a solid Google Ads campaign with the Google Ads Masterclass (AdWords): Run Campaigns Yourself from Udemy.

Person working on laptop showing pie charts and graphs of Google Analytics report

You might also like

Acuity launches AnalysisIQ to enhance online brokers’ education, retention, and engagement

Pioneering New-Age Digital Marketing Approach and Hallmark of ‘Out of the box thinking’

Benefits of utilizing an email tracking tool

Google Analytics is a tool that helps you improve your business website’s performance. When you add Google Analytics’ code to your website’s pages, the platform collects anonymous information such as the number of visitors, unique page views, a visitor’s average time on the page, and other insightful metrics.

Google Analytics Online Course: Google Analytics Academy offers free training that takes you through the fundamentals and the more advanced levels of the platform.

Excel is one of the most important skills for e-commerce professionals, or any professional for that matter. Excel spreadsheets help you keep track of sales, stock inventory, and customer details to name a few. Excel formulas can get tricky for beginners, so you can start with the ones most commonly used for business.

Excel Online Course: Excel Skills for Business Specialization from Coursera will teach you to analyze data, create spreadsheets, and present them in user-friendly ways.

Level Up Your E-Commerce Skills Today

E-commerce is a lucrative industry with a lot of opportunities for freelancers and remote workers. If you want to break into this field, you can choose one basic skill to launch your career as an e-commerce professional.

[ad_2]

Source link

Previous Post

An Extensive Shopping List Of The Media That Retailers Are Selling To Agencies

Next Post

Global PBX Phone Software Market Top Impacting Factors That Could Escalate Rapid Growth During 2022-2030

Admin

Admin

Blogger & Youtuber

Related Posts

Acuity launches AnalysisIQ to enhance online brokers’ education, retention, and engagement
Email Marketing

Acuity launches AnalysisIQ to enhance online brokers’ education, retention, and engagement

by Admin
November 21, 2022
Pioneering New-Age Digital Marketing Approach and Hallmark of ‘Out of the box thinking’
Email Marketing

Pioneering New-Age Digital Marketing Approach and Hallmark of ‘Out of the box thinking’

by Admin
October 28, 2022
Benefits of utilizing an email tracking tool
Email Marketing

Benefits of utilizing an email tracking tool

by Admin
October 4, 2022
What’s the difference between a head of marketing and a head of growth?
Email Marketing

What’s the difference between a head of marketing and a head of growth?

by Admin
October 3, 2022
Thompson Golf Group acquires Longbow GC
Email Marketing

Thompson Golf Group acquires Longbow GC

by Admin
October 2, 2022
Next Post
Global PBX Phone Software Market Top Impacting Factors That Could Escalate Rapid Growth During 2022-2030

Global PBX Phone Software Market Top Impacting Factors That Could Escalate Rapid Growth During 2022-2030

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recommended

SEO SCHOLARS ANNOUNCES NATIONAL EXPANSION WITH A PARTNERSHIP IN NORTH CAROLINA

August 30, 2022
Consumer behaviour: A new paradigm in the digital era

Consumer behaviour: A new paradigm in the digital era

September 9, 2022
► Lets Getting Rich blog

► Free SEO & Digital Marketing Tools

► SEO Tools blog

► Latest RVH News

► Find a domain and launch your site today!

Categories

  • Affiliate Marketing
  • Digital Marketing
  • E-Commerce Marketing
  • Email Marketing
  • Marketing Strategy
  • Search Engine Optimization
  • SEO Tools

Don't miss it

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive
Digital Marketing

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive

December 4, 2022
Here’s how to stop the cost of Christmas from burning a big hole in your wallet
Affiliate Marketing

Here’s how to stop the cost of Christmas from burning a big hole in your wallet

December 3, 2022
Best Digital Marketing Courses: A Review of 5 Top Online Courses
SEO Tools

Best Digital Marketing Courses: A Review of 5 Top Online Courses

December 3, 2022
10 Stars that fans want to see on “The Manager”
Search Engine Optimization

10 Stars that fans want to see on “The Manager”

December 3, 2022
Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity
Digital Marketing

Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity

November 29, 2022
7 Ways Ecommerce Businesses Use Alternative Data in 2022
SEO Tools

7 Ways Ecommerce Businesses Use Alternative Data in 2022

November 28, 2022
  • About Us
  • Contact Us
  • Disclaimer
  • Home
  • Latest Post
  • Privacy Policy
  • Term & Condition
SEO & Digital Marketing Tools

© 2022 Blog.TopSEOsuperTools.com All Rights Reserved.

No Result
View All Result
  • Landing Page
  • Shop
  • Contact
  • Buy JNews

© 2022 Blog.TopSEOsuperTools.com All Rights Reserved.

What are cookies
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT