Wednesday, March 29, 2023
  • Home
  • About Us
  • Contact Us
  • Privacy Policy
  • Disclaimer
  • Term & Condition
SEO Tools
Get leads. Get sales. Get growing.
  • Home
  • Free SEO Tools
  • Search Engine Optimization
  • Digital Marketing
  • Marketing Strategy
  • Affiliate Marketing
  • SEO Tools
No Result
View All Result
SEO Tools
  • Home
  • Free SEO Tools
  • Search Engine Optimization
  • Digital Marketing
  • Marketing Strategy
  • Affiliate Marketing
  • SEO Tools
No Result
View All Result
SEO Tools
No Result
View All Result
Home Digital Marketing

Share of Search Council Establishes Presence in the U.S.

Admin by Admin
August 3, 2022
in Digital Marketing
0
585
SHARES
3.2k
VIEWS
Share on FacebookShare on Twitter

[ad_1]

Share of Search Council aims to bring awareness to effectiveness of new marketing metric

STOCKHOLM, Aug. 3, 2022 /PRNewswire/ — Swedish market intelligence and search startup My Telescope today announced its formation of the Share of Search Council chapter in the United States. The goal of the Share of Search Council is to spread awareness and highlight opportunities for marketing and branding experts to deploy a new marketing metric focused on long-term brand success.

You might also like

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive

Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity

IMC Advertising joins hands with digital marketing agency ThreePercent Collective

Share of Search is a marketing metric that measures the relative interest for a search term in relation to a defined set of search terms. Research has shown that there is a correlation between what we search for and a final outcome, and that Share of Search can often predict shifts in Share of Voice over time.

“The research we have seen on the effectiveness of Share of Search is a game changer for advertising and marketing professionals everywhere,” said Rhonda Hiatt, Chief Strategy Officer at Clear M&C Saatchi. “The Share of Search Council is made up of some of the brightest minds in brand-building, and we are determined to bring this valuable metric to the masses to solve one of the biggest challenges faced in the marketing industry, which is to have a universal measurement that accurately predicts consumer and business purchasing intent and demand.”

Share of search measures search data combined with sentiment analysis to give a more accurate measurement of consumer and business purchasing intent and demand. For instance, Brooklyn-based digital marketing agency Huge, Inc. is leveraging share of search to gather market intelligence and forecast business demand.

“Huge is proud to be a founding agency for the U.S. Share of Search council,” said Frisco Chau, Managing Director, Global Head of Data & Insights at Huge. “We have long advocated the use of  AI/Machine Learning and big data to better understand and predict the drivers of consumer demand for client and competitor products and services. In today’s digital world and connected economy, what we think translates directly to what we search for and as such, we see share of search as a valuable business metric to build long-term marketing success.”

The Share of Search Council also has chapters throughout Europe. The U.S. based Share of Search Council is accepting applications from marketers working both on the brand and agency side, as well as academics looking to learn more about Share of Search’s effects on market research.

About Share of Search Council

The Share of Search Council was established with the goal of spreading awareness of Share of Search as a valuable and effective universal marketing metric, and to highlight opportunities for marketing and branding experts to deploy a new form of measurement focused on long-term brand success. The Share of Search Council has chapters in both the United States and Europe.

Members of the Share of Search Council include:

About Share of Search

Share of Search is a marketing metric that measures the relative interest for a search term in relation to a defined set of search terms. Share of Search Analytics tools such as My Telescope help brands gather market intelligence and forecast business demand by blending search and sentiment analysis to accurately predict purchasing intent and/or business demand.

About MyTelescope

My Telescope is a market research SaaS solution to measure market trends, brand strength, and marketing campaign effectiveness in almost real-time using Share of Search Analytics. My Telescope’s AI solution scans, analyzes, and visualizes data from search engines, media monitoring, and social listening to marketers with actionable insights for increased agility. My Telescope is trusted by clients within FMCG, consumer goods, heavy industry, defense, automotive, charity, and many more. For more information, visit https://mytelescope.io.

All trademarks and product names are the property of their respective companies.

My Telescope Media Contact
Lauren Chouinard
FortyThree, Inc.
[email protected]
831.621.5661

SOURCE My Telescope

[ad_2]

Source_ link

Previous Post

American Marketing Association San Diego to Present Annual Conference – The Art of Marketing: The Future is WOW – October 21

Next Post

Top 17 Best Sites to Buy YouTube Views and Subscribers

Admin

Admin

Blogger & Youtuber

Related Posts

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive
Digital Marketing

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive

by Admin
December 4, 2022
Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity
Digital Marketing

Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity

by Admin
November 29, 2022
IMC Advertising joins hands with digital marketing agency ThreePercent Collective
Digital Marketing

IMC Advertising joins hands with digital marketing agency ThreePercent Collective

by Admin
November 24, 2022
Acuity launches AnalysisIQ to enhance online brokers’ education, retention, and engagement
Email Marketing

Acuity launches AnalysisIQ to enhance online brokers’ education, retention, and engagement

by Admin
November 21, 2022
Marshall Communication promotes Kat Child
Digital Marketing

Marshall Communication promotes Kat Child

by Admin
November 19, 2022
Next Post
Top 17 Best Sites to Buy YouTube Views and Subscribers

Top 17 Best Sites to Buy YouTube Views and Subscribers

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recommended

Synthetic Fuel Market Size, Share

Alternative Credentials Market Size, Share & Forecast, 2029

September 10, 2022
Dispensing Valves Market Latest News and Pricing Strategy till 2031

Dispensing Valves Market Latest News and Pricing Strategy till 2031

July 28, 2022
► Lets Getting Rich blog

► Free SEO & Digital Marketing Tools

► SEO Tools blog

► Latest RVH News

► Find a domain and launch your site today!

Categories

  • Affiliate Marketing
  • Digital Marketing
  • E-Commerce Marketing
  • Email Marketing
  • Marketing Strategy
  • Search Engine Optimization
  • SEO Tools

Don't miss it

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive
Digital Marketing

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive

December 4, 2022
Here’s how to stop the cost of Christmas from burning a big hole in your wallet
Affiliate Marketing

Here’s how to stop the cost of Christmas from burning a big hole in your wallet

December 3, 2022
Best Digital Marketing Courses: A Review of 5 Top Online Courses
SEO Tools

Best Digital Marketing Courses: A Review of 5 Top Online Courses

December 3, 2022
10 Stars that fans want to see on “The Manager”
Search Engine Optimization

10 Stars that fans want to see on “The Manager”

December 3, 2022
Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity
Digital Marketing

Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity

November 29, 2022
7 Ways Ecommerce Businesses Use Alternative Data in 2022
SEO Tools

7 Ways Ecommerce Businesses Use Alternative Data in 2022

November 28, 2022
  • About Us
  • Contact Us
  • Disclaimer
  • Home
  • Latest Post
  • Privacy Policy
  • Term & Condition
SEO & Digital Marketing Tools

© 2022 Blog.TopSEOsuperTools.com All Rights Reserved.

No Result
View All Result
  • Landing Page
  • Shop
  • Contact
  • Buy JNews

© 2022 Blog.TopSEOsuperTools.com All Rights Reserved.

What are cookies
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT