Sunday, March 26, 2023
  • Home
  • About Us
  • Contact Us
  • Privacy Policy
  • Disclaimer
  • Term & Condition
SEO Tools
Get leads. Get sales. Get growing.
  • Home
  • Free SEO Tools
  • Search Engine Optimization
  • Digital Marketing
  • Marketing Strategy
  • Affiliate Marketing
  • SEO Tools
No Result
View All Result
SEO Tools
  • Home
  • Free SEO Tools
  • Search Engine Optimization
  • Digital Marketing
  • Marketing Strategy
  • Affiliate Marketing
  • SEO Tools
No Result
View All Result
SEO Tools
No Result
View All Result
Home Digital Marketing

Medallia Acquires Mindful; Oracle, Sephora Face Data Privacy Woes, More CX News

Admin by Admin
August 26, 2022
in Digital Marketing
0
Medallia Acquires Mindful; Oracle, Sephora Face Data Privacy Woes, More CX News
585
SHARES
3.2k
VIEWS
Share on FacebookShare on Twitter

You might also like

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive

Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity

IMC Advertising joins hands with digital marketing agency ThreePercent Collective

[ad_1]

Oracle, Sephora face data privacy woes, Medallia acquires Mindful, Lily AI closes $25M Series B, Neustar Partners with InfoSum, more CX news.

Two major developments in the customer data privacy arena involving two major companies came to light this month.

The first is Oracle, which is facing a privacy class action claim filed Friday as a 66-page complaint in the Northern District of California, reported first by TechCrunch. Oracle’s “worldwide surveillance machine” took in information on five billion people, and allegedly the company and its adtech and advertising subsidiaries violated their privacy.

Dr. Johnny Ryan, senior fellow of the Irish Council for Civil Liberties (ICCL), Michael Katz-Lacabe, director of research at The Center for Human Rights and Privacy and Dr. Jennifer Golbeck, a professor of computer science at the University of Maryland, are the three class representatives.

And in another major privacy development, CCPA, California’s sweeping data privacy act, has seen its first settlement. California Attorney General Rob Bonta announced a settlement with Sephora, Inc., resolving allegations that the company violated the California Consumer Privacy Act.

Sephora failed to disclose to consumers that it was selling their personal information, failed to process user requests to opt out of sale via user-enabled global privacy controls in violation of the CCPA, and did not cure these violations within the 30-day period currently allowed by the CCPA, according to the Attorney General.

“Technologies like the Global Privacy Control are a game changer for consumers looking to exercise their data privacy rights. But these rights are meaningless if businesses hide how they are using their customer’s data and ignore requests to opt-out of its sale,” Attorney General Bonta said. “I hope today’s settlement sends a strong message to businesses that are still failing to comply with California’s consumer privacy law. My office is watching, and we will hold you accountable.

“It’s been more than two years since the CCPA went into effect, and businesses’ right to avoid liability by curing their CCPA violations after they are caught is expiring. There are no more excuses. Follow the law, do right by consumers, and process opt-out requests made via user-enabled global privacy controls.”

In other customer experience and digital marketing software news…

Medallia Acquires Mindful

Medallia, which provides customer and employee experience solutions, today announced it has closed its acquisition of Mindful. 

Mindful, formerly known as VHT, is a cloud-based contact center callback technology that provides callback experiences. It automates intelligent callbacks.

Leslie Stretch, CEO of Medallia, said in a statement: “The contact center can make or break a customer’s experience, but as hold times have continued to increase, so have customer frustration and agent attrition. With Mindful, Medallia can give brands the ability to create more seamless and personalized experiences across every channel. We can increase the quality and volume of customer interactions. Most importantly we can help enterprises focus on the right way to talk to the right customers at the right time.”

The Mindful tech will enable Medallia customers to:

  • Automatically place high-value customers in the contact center callback queue for a supervisor based on experience signals captured through speech analytics.
  • Detect a customer who is late in their buying journey but struggling with a website and take action by offering to schedule a callback at a mutually convenient time to complete the transaction over the phone

Medallia and Mindful have worked closely since 2021. Terms of the transaction were not disclosed.

Lily AI Closes $25M Series B

Lily AI, a product attributes platform, announced that it has closed its Series B financing round with participation from Canaan Partners, Conductive Ventures, Sorenson Ventures and NEA, among others. 

Lily AI will use the new funding to further expand into mid-market retail ecommerce brands across home, beauty and fashion, according to company officials. Customers will be able to improve on-site search conversion and personalize product discovery and demand forecasting, according to officials.

“Retailers that invest in understanding how to accurately connect their shoppers with the relevant products they’re looking to buy set themselves up for increased conversion, larger order sizes, and a future in which those shoppers return to their e-commerce sites time and again,” Purva Gupta, Lily AI co-founder and CEO, said in a statement.

Related Article: VidMob Raises $110M in Investment Round, Gainsight Announces New Capabilities, More News

Neustar Partners With InfoSum

Neustar, Inc., a TransUnion company, has announced the availability of Neustar Unified Identity, a suite of identity resolution and data capabilities — in the InfoSum Data Clean Room. It’s a multi-party identity management and data collaboration solution.

Customers can connect and share their offline and online customer data and scale their audience segmentation and omnichannel targeting initiatives. The InfoSum Data Clean Room leverages secure multi-party computing to compare and analyze overlapping datasets.

“With InfoSum, we’re helping prepare the marketing world for the transformative changes happening in customer data and B2C marketing,” Michael Schoen, EVP, marketing solutions at Neustar, a TransUnion company, said in a statement. “This partnership reflects our strategic focus on consumer trust and the privacy-enhanced technologies and identity resolution capabilities that make delivering relevant and valuable customer experiences possible.”

Observe.AI Debuts New Reporting & Analytics

Observe.AI, a conversation intelligence platform for contact centers, announced the launch of Reporting & Analytics.

Observe.AI’s Reporting & Analytics will give an integrated, holistic view of contact center performance and deliver interactive data exploration and visualization with insights across positive and negative customer experience drivers, customer sentiment agent performance, coaching and revenue opportunities and compliance.

“When it comes to activating contact center conversation intelligence, Observe.AI stands apart in two key areas,” Swapnil Jain, CEO and co-founder of Observe.AI, said in a statement. “Firstly, the unparalleled accuracy and integrity of our interaction data, which represents a goldmine of customer experience insights. Secondly, we propel contact centers to apply this intelligence faster, with powerful automation to drive positive agent behavioral change at speed and scale.”

QuestionPro Acquires Digsite

QuestionPro, which provides online survey and research services, announced it has acquired Digsite’s qualitative research capabilities and collaborative Insights Platform. With the acquisition, QuestionPro will now offer the Digsite qualitative solutions alongside its full suite of enterprise-level research, survey and customer experience software and services.

“Real-time qualitative exploratory research has become a critical part of evolving brands as they respond to a rapidly changing marketplace,” Vivek Bhaskaran, founder and CEO of QuestionPro, said in a statement. “It’s now more critical than ever for brands to have access to both qualitative and quantitative research — and the combination of QuestionPro and Digsite does just that.”

[ad_2]

Source_ link

Previous Post

How marketers can use cognitive biases to influence customer decisions

Next Post

UAE conglomerate Al Habtoor reports 19% revenue growth in H1 2022

Admin

Admin

Blogger & Youtuber

Related Posts

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive
Digital Marketing

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive

by Admin
December 4, 2022
Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity
Digital Marketing

Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity

by Admin
November 29, 2022
IMC Advertising joins hands with digital marketing agency ThreePercent Collective
Digital Marketing

IMC Advertising joins hands with digital marketing agency ThreePercent Collective

by Admin
November 24, 2022
Acuity launches AnalysisIQ to enhance online brokers’ education, retention, and engagement
Email Marketing

Acuity launches AnalysisIQ to enhance online brokers’ education, retention, and engagement

by Admin
November 21, 2022
Marshall Communication promotes Kat Child
Digital Marketing

Marshall Communication promotes Kat Child

by Admin
November 19, 2022
Next Post
UAE conglomerate Al Habtoor reports 19% revenue growth in H1 2022

UAE conglomerate Al Habtoor reports 19% revenue growth in H1 2022

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recommended

The future of work includes high-demand digital skills. Will you fit in?

The future of work includes high-demand digital skills. Will you fit in?

September 8, 2022
Why Mailchimp wants to boost brand visibility, sales by targeting marketers on social media

Why Mailchimp wants to boost brand visibility, sales by targeting marketers on social media

September 13, 2022
► Lets Getting Rich blog

► Free SEO & Digital Marketing Tools

► SEO Tools blog

► Latest RVH News

► Find a domain and launch your site today!

Categories

  • Affiliate Marketing
  • Digital Marketing
  • E-Commerce Marketing
  • Email Marketing
  • Marketing Strategy
  • Search Engine Optimization
  • SEO Tools

Don't miss it

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive
Digital Marketing

From Rags To Riches During The Pandemic, Teamology PR Inspires Startups To Thrive

December 4, 2022
Here’s how to stop the cost of Christmas from burning a big hole in your wallet
Affiliate Marketing

Here’s how to stop the cost of Christmas from burning a big hole in your wallet

December 3, 2022
Best Digital Marketing Courses: A Review of 5 Top Online Courses
SEO Tools

Best Digital Marketing Courses: A Review of 5 Top Online Courses

December 3, 2022
10 Stars that fans want to see on “The Manager”
Search Engine Optimization

10 Stars that fans want to see on “The Manager”

December 3, 2022
Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity
Digital Marketing

Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity

November 29, 2022
7 Ways Ecommerce Businesses Use Alternative Data in 2022
SEO Tools

7 Ways Ecommerce Businesses Use Alternative Data in 2022

November 28, 2022
  • About Us
  • Contact Us
  • Disclaimer
  • Home
  • Latest Post
  • Privacy Policy
  • Term & Condition
SEO & Digital Marketing Tools

© 2022 Blog.TopSEOsuperTools.com All Rights Reserved.

No Result
View All Result
  • Landing Page
  • Shop
  • Contact
  • Buy JNews

© 2022 Blog.TopSEOsuperTools.com All Rights Reserved.

What are cookies
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT