[ad_1]
Skimlinks, a Taboola Company, has announced the winners of the fifth anniversary Commerce Awards for Publishers (CAPS). Over 200 submissions were received this year for the awards, which celebrate excellence in commerce content produced by large editorial publishers.
Expanded to a record 19 categories, the awards’ winners were chosen by a panel of esteemed industry experts drawn from major affiliate networks AWIN, Rakuten Marketing, CJ and Partnerize, and leading industry media publications Digiday and AdWeek.
Alongside longtime participants such as Condé Nast and Hearst, this year’s winners include new faces like CNN, theSkimm and Dow Jones.
“I believe over the next few years, e-commerce will become an even bigger driver of revenue for publisher sites,” said Adam Singolda, CEO and founder of Taboola. “E-commerce has always been important, but the past two years especially have shown people gravitate to buy more online and seek out trusted publishers to help them discover and purchase products. The publishers at the CAPS event are a great example of what innovation and success in e-commerce look like.”
Marketing Technology News: New Research Shows Streaming Dominates UK Television Landscape, as Time Spent Watching Linear…
“The CAPS continue to grow from strength to strength,” adds Bill Glass, CEO Connexity. “It is great to be rewarding and recognising our fantastic publishers for a fifth year. Together, we’ve made commerce content more sophisticated, on our end by delivering new reports and surfacing more data and offers that publishers turn into articles that help their readers make good decisions when buying. This year once again, TheCAPS nominees and winners show off the potential of commerce content for publishers.”
The winners of this year’s awards are as follows:
Best Way Day Article: Purewow
Best Beauty Article: USA Today, Reviewed
Best Black Friday Article: Penske Media, SPY.com
Best Sustainability Article: CNN Underscored
Best Evergreen Article: New York Post
Best Holiday Campaign: theSkimm
Best Bedding / Mattress Article: Condé Nast, Architectural Digest
Best Streaming Article: Advance Local, AL.com
Best Technology Article: VICE Media
Best BIPOC-owned Business Article: Refinery 29
Best Female-founded Brand Article: Katie Couric Media
Best Special Occasion Article: The Knot
Best Travel Article: Hearst Magazines, Good Housekeeping
Best Kids and Parenting Article: Warner Bros. Discovery, HGTV
Best Back To School Article: Yahoo
Best Global Strategy: Hearst
Best Newcomer: Dow Jones
Fastest Growing Publisher: Trusted Media Brands
Industry Champion Award: Jackie Goldstein, New York Post
Marketing Technology News: MarTech Interview with Ivan Ostojic, Chief Business Officer at Infobip
[ad_2]
Source_ link
